Raven Ren

2. warm up session (3 mins)

3. Keynote Speech (20 mins): an inspiring speech concerning the leverage of C-end design to achieve breakthroughs in B-end documentation.
• Construction logic of GSM model and measurement system
• From scenario-based analysis to delivery of design
• Four behavioral patterns of B-end user in content consumption
• Return back to design and achieve value loop

4.Huichuan's practical experience sharing (20 mins)
• Analysis of current situation and corresponding measures
• Construction of evaluation system for document quality
• Practical implementation of the evaluation system for document quality

5. Hands-on Activities 1: Analyze the current state of document development business in a specific industry/company, focusing on key quality issues
Time: 20 mins
Form: Group-based, selecting a specific industry/company as a representative
Requirements: Reach a consensus within the group and arrive at clear conclusions
Sharing: Choose representatives to share the results

6. Hands-on Activities 2: Practice analyzing strategies (activity kit provided on-site)
Time: 20 mins
Form: Continued to focus on the issues from activity 1 and utilize the activity kit to generate analysis results (e.g. metrics, test cases)
Requirements: Reach a consensus within the group and arrive at clear conclusions
Sharing: Choose representatives to share the results

7. Hands-on Activities 3: Practice to apply quality evaluation
Time: 20 mins
Form: Select samples from the mentioned product materials in activity 1, apply metrics and test cases for on-site measurement activities
Requirements: Reach a consensus within the group and arrive at clear conclusions

8. Closing: Presentation of results by each group
Time: 5 mins per group, 20 mins in total
Voting: Each person has 3 voting cards to evaluate the activities of each group
Award: Select one group to receive the Outstanding Award and conduct a recognition ceremony