Call for Papers is running until Jan 11, 2019.


National and International Expert Speakers

... will share their experiences and best practices with solutions for China-specific challenges.


Online Training with TCTrainNet

...the international training and certification program for technical communicators.


The Conference Venue:Meliá Shanghai Hongqiao

Taishan Meeting Room | Hengshan Meeting Room | Songshan Meeting Room


Overcoming Technical Communication Pain Points for Chinese Companies Going Global

How can China overcome the 'Made in China' bias? What are the core differences in culture and expectations affecting documentation? Is it possible to find qualified, professional, native-language writers in China – and if yes, what can your company do to keep them?

Robin Lin once said, 'If China wants to become a real leader in innovation, it faces two challenges: one is language and the other is culture". This session will address the unique issues that Chinese companies face when creating technical documentation suitable for global markets.

Leveraging his many years of experience working with Chinese companies, Joshua Hughman of CSOFT International, will propose concrete solutions to help businesses adjust strategies to succeed in the global market.